Referral Tips
Social networking: a more tangible benefit
In my last Insider article about Social Networking we explored how networks like Facebook, Active Rain, and LinkedIn, are really just technological extensions of the things you (should) do on a daily basis – connecting, sharing, and promoting. Many readers responded saying that they’re quickly adding Social Networking plans to their marketing strategy, further solidifying that real estate professionals indeed see the benefits.
Social Networking: Why it’s not a joke
It seems like every time I bring up social networking (MySpace, Facebook, etc.) in a professional setting, somebody rolls their eyes like I’ve lost my mind. My response? I am serious. It will make you money.
Read more...Reaching your buyers through social networking sites
How you can use social networking to establish yourself as a thought leader among your clients. Read what online marketing expert David Meerman Scott has to say about social networking and establishing yourself as the expert in your market.
Read more...Turn your contacts database into more business
How to reach out to your contacts in unexpected ways that really get results.
Read more...“Brand” each listing for memorable service and more referrals
Do you treat your listings like commodities on the store shelf, or each like its own unique brand? Chances are the answer is somewhere in-between. Some tips on branding a listing for more repeat clients and referrals.
Read more...Three Viral Marketing Ideas for Real Estate Agents
In viral marketing the most important thing you want your recipient to do is to spread your message for you. Here are three ways to get your contacts to do your marketing for you.
Read more...Social Networking Sites: An Overview
Social networking sites like the ones we’ll go over in a minute let you connect with online (and “real world”) “friends,” exchanging news and photos and sharing common interests. Many real estate agents – many businesspeople from all walks of life – are using these free opportunities to reach prospective buyers and sellers.
Read more...MySpace: It’s not just for boyz and grrrls anymore
It's not just for teenagers anymore. Young people and business professionals are using MySpace every day and it's a hot place to get new leads.
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